About Me

Founder · Chartered Certified Accountant · Technology-Driven Finance Leader

With over 25 years' experience as a qualified FCCA accountant and 20 years holding a Practising Certificate, Anita Brook combines deep technical expertise with commercial instinct and modern thinking.

Anita has built her career on delivering clarity, structure and confidence to businesses — from growing SMEs to established companies navigating change. She believes accounts should never just be compliance; they should be a strategic tool for growth.

Passionate about embracing new technology, Anita champions digital transformation within finance. From cloud accounting to automation and AI-enabled systems, she helps businesses modernise intelligently while maintaining rigorous professional standards.

Known for her straight-talking advice, meticulous standards and forward-thinking approach, Anita blends traditional accountancy values with a progressive mindset — ensuring clients feel both supported and strategically guided.

When she's not refining financial strategy, she's exploring new tech, improving systems, and continually looking for smarter ways to do business.